Aromatherapy Associates Acquisition

UK-based premium spa and skin care brand, Aromatherapy Associates, has been acquired by B&B Investment Partners.

Aromatherapy Associates was co-founded by Geraldine Howard in 1985 and supplies aromatherapy products to over 400 customers in 40 countries. Since December 2009, the majority of the company has been owned by Ian Richardson and Dr Magdy Ishak via their investment company, Optivi Limited.

Commenting on the acquisition, Geraldine Howard said “B&B totally understands the vision of our business and the development plans for the future. They bring more than just investment, they bring expertise and support that will help the team and myself grow the business at an accelerated pace. We now have all the ingredients to further develop a highly successful premium spa and retail brand across multiple channels, globally.”